RESEARCH & FOCUS GROUPS

Whether you are exploring a new product launch or striving to improve your consumer relations, we can conduct effective market research and affordable focus groups that provide you with practical answers to every aspect of product/market analysis, audience segmentation and community relations.

The Sherman & Perlman Focus Group is powerful and insightful, focusing on the real-world issues, not some theoretical fluff. From the selection of the participants to the preparation of the final report, we make sure every step we take is relevant to your needs and offers real feedback about the topics at hand.

Our entire focus group process is video-taped and cross-referenced, giving you full, first-hand access to the focus group without the need to be there. We can implement focus groups both in the East and West Coasts, offering a wide cross-section of national audiences as needed.

Our Sherman & Perlman Focus Group includes:

• Defining the audience relevant to your objectives.
• Recruiting and selecting of participants
• Developing the focus group agenda and questions
• Planning and booking the space and event
• Conducting the focus group so as to provide needed information
• Audio/video taping of proceedings
• Tabulating of feedback answers
• Detailed analysis of results

And best is, our focus groups are highly affordable!

Contact us today for a free consultation and estimate of costs.

Florida Office: (561) 715-2788
California Office: (530) 219-4334